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01
Branding
02
DIY branding vs hiring a professional: when each one wins
Most answers come from designers telling you to hire a designer. Here is when DIY branding is fine, when it stops being fine, and the part no logo tool does for you.
Branding
Say one clear thing: branding for small business
Most small business branding problems are not visual. The logo is fine. The problem is saying five reasonable things at once, and a person who hears five remembers none.
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